Paid Ads Archive

Paid Ads

Understanding Your Paid Ads Report

April 6, 2026

Your monthly ads report tells the story of how your budget was spent and what it produced. Here is a plain-English guide to the metrics we report on. Impressions How many times your ad was shown. This counts every display, including to the same person multiple times. A high impression

What We Need From You Before We Launch Your Ads

April 6, 2026

Getting your ads set up correctly from the start saves time and avoids wasted spend. Here is what we typically need before we can launch. Account access See the article on giving us access to your Meta Ads account. Without this, we cannot build or manage campaigns on your behalf.

How to Give Us Access to Your Meta Ads Account

April 6, 2026

To run ads on Facebook and Instagram, we need access to your Meta Ads Manager. Here is how to add us without sharing your personal login. Step 1 — Make sure you have a Meta Business Manager Go to business.facebook.com. If you do not have a Business Manager account yet,